content management
For your website to be successful, it must be manageable. The key to this is having an effective Content Management System (CMS), a tool that allows you to not only edit the content on your site, but manage nearly every other aspect as well.
We've chosen to use the Mura CMS for many of our client's projects. Mura is a mature fully-featured product, but more than that it is easy to use. Our motto is that "if people don't find it easy to use, then they won't use it". The Mura team obviously lives by this rule as well, having designed each part of the CMS so that it is intuitive and uncluttered.
Whether its adding to your blog, posting photos in your image gallery or just tweaking a bit of text on your front page, with Mura you won't have to wrack your brain every time you try to update your site.
what's so great about CMS?
Whether its for a small business looking for a minimum web presence, or a large corporation looking for a powerful base to build their online presence, Mura will provide the necessary foundation.
- EASY EDITS: what you see is what you get (WYSIWYG); content changes on your site are easy, because the editor looks and acts like the word processing programs you all ready use.
- IMAGES & FILES: its easy to upload your photos, illustrations, PDFs, word documents and more. The CMS will keep them all nicely organized for you, too!
- USER CONTROL: add users, create groups, and give them control over only the parts they are responsible for.
- TRACKING: the extensive built-in tracking will keep you informed on what's been changed, who changed it, and which pages are being viewed the most.
- GOOD CODE: you might not ever see it, but Mura keeps your website's html code web-compliant. Search engines like Google and Yahoo will appreciate it, and so will the dozens of different browsers, internet appliances, smart phones and other gadgets looking at your site.
- SAFETY NET: make an update you wish you hadn't? Accidentally delete a page you didn't want to? Mura comes to the rescue, allowing you to roll back pages to any previous version.
- ACCESSIBILITY: you want to reach the widest audience possible, and certainly don't want to exclude anyone from your site (even accidentally). We work towards having every site we design pass standard accessibility requirements.
- EXTENSIBILTY: a word that really means "everything we build is going to be under one roof". So, when your site has a custom application built for your website, you're going to find it living beside all the other Mura tools and it's going to operate the same way they do. Less training and one-stop management will make your life much simpler.
READ MORE: what you should you look for in a CMS »
